SEO Marketing Manager - Permanent / Yoh / Yonkers, NY

Yoh/Yonkers, NY


Yoh has a contract opportunity for a SEO Manager to join our client in West Chester NY.

Job Responsibilities:

- Design and development of electronic hardware to customer requirements for various in-vehicle automotive body controller products (Body Controllers, Gateways, Lighting controls, etc.).
- Represents marketing and works with product management, editorial, web production, and IT to identify, lead, develop and implement initiatives that meet the SEO goals of increased rankings, traffic and subscriptions.
- Works with Director to develop action plans for achieving and measuring SEO success, including determining key metrics, processes for measurement, and optimization.
- Leads in developing and implementing white-hat SEO strategies and tactics including keyword research & development, linking development & optimization, content optimization, creative, design, technical SEO specifications and other SEO improvements in indexing, crawling and ranking of pages
- Manages staff responsible for the day-to-day operations of the SEO program including landing page testing and other marketing initiatives for ConsumerReportsHealth.
- Oversees the day to day operations of software tools for site testing and SEO as well as the associated external vendors; interfaces with client services to ensure that CU receives timely and proper levels of service.
- Provide regular updates and reports on SEO performance, including rationale, recommendations, and projected results. Develop high-level reports and comprehensive analysis for executive management.
- Oversees the creative development for site testing which includes management of the creative agency, developing creative strategy, reviewing deliverables and negotiation of quotes.
- Works with Business Development developing strategy for affiliate marketing; incorporate SEO, in addition to providing marketing support for new products developed
- Serve as an in-house SEO expert to develop and enhance processes, internal trainings and day-to-day operations related to SEO.
- Stay abreast of current industry trends through continuous learning and community involvement.


Job Qualifications:

- Bachelor's degree in Marketing, Business, Computer Science or related field
- 5 to 7 years experience in organic search engine optimization or digital marketing
- In-depth knowledge about factors impacting organic search optimization including site structure, coding compliance, Meta strategies, page weight, linking strategies, site indexing, content development, site maps, robot files, algorithm changes, and social media as it impacts organic search.
- Strong analytical and reporting skills
- Knowledge of HTML, CSS, JavaScript, and Web usability a plus
- Excellent project management skills required
- Proficient with Microsoft Office Excellent organizational, interpersonal, written and verbal communication skills


Discover all that's possible with Yoh.  Apply now.

Recruiter:  Greg Damiano

Visit our company website to learn more about Yoh.

Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer, M/F/D/V.

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Ref: 963634

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Source: http://jobs.searchenginejournal.com/job/seo-marketing-manager-permanent-yonkers-ny-yoh-c6ca7f218b/?d=1&source=rss_page

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