Sunday, January 29, 2012

Account Director & Social Media Channel Manager / M80 / Chicago, IL

M80/Chicago, IL


M80 is the leading social media marketing agency to Fortune 500 companies. We maximize a brand's investment in social media and ignite their social ecosystem to increase brand engagement across multiple channels. Our programs empower consumer evangelists, create affinity and build community. Solutions include social network channel management, conversation marketing, social listening and analysis, interaction optimization, influencer outreach, video seeding and content syndication. Since 1998, the company has worked with hundreds of clients on thousands of programs, offering innovative solutions and producing quantifiable ROI. M80 is a founding member of the Word of Mouth Marketing Association (WOMMA) and was acquired by WPP's GroupM in 2006 (LSE: WPP and NASDAQ: WPPGY). The company is headquartered in Los Angeles with offices in New York, Chicago and Washington DC.

We are looking for a spirited and organized individual for a hybrid role of Account Director/Social Media Channel Manager for our Chicago office. This individual is the key driver in leading accounts.


Responsibilities

�?� Develop social strategies, plans, presentations mainly focused on social networking
�?� Manage all social networking initiatives related to client communication, client deliverables, project timelines and reporting
�?� Manage select client social channels (Facebook, Twitter)
�?� Develop editorial calendars and initiate postings and consumer interaction on behalf of select brands at select social channels
�?� Proven ability to champion social media to multiple stakeholders and align accordingly with the client, client legal teams, planning team, digital team and outside agencies/partners
�?� Track competitive intelligence, deliver competitive analysis, identify trends and develop POV's
�?� Establish proper metrics of measurement for select social channel marketing with heavy focus on social networking
�?� Provide insights and analysis around social networking program performance
�?� Prioritize projects based upon a solid business case and determine guidelines for evaluating benefits and risks for certain Social Media engagements specifically related to social networking
�?� Ensure social networking strategies and tactics support client objectives
�?� Oversee and maintain internal databases, documentation, reporting, templates and presentations
�?� Find opportunities for incremental account growth on specific accounts
�?� Social marketing management and account lead support on select accounts


Qualifications

�?� Hungry, never say die attitude, proven leader
�?� Excellent writing and grammar background, solid verbal communication and presentation skills
�?� 4-6 years of agency or brand side experience and channel management experience
�?� Strong understanding of the social space especially Facebook and Twitter and related CMS platforms
�?� Conversant with current/evolving Social Media strategies, measurement tools/ technologies and knowledge of social media marketing industry benchmarks
�?� Demonstrated critical thinking and problem solving abilities
�?� Strong experience in social media marketing of Fortune 500 brands
�?� Solid experience using Microsoft office products


Apply To Job

Source: http://jobs.searchenginejournal.com/job/account-director-social-media-channel-manager-chicago-il-m80-d6d825ec95/?d=1&source=rss_page

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