EmbanetCompass
EmbanetCompass partners with premier non-profit educational institutions by providing the capital and support needed to launch successful online degree programs with world-wide reach. EmbanetCompass is passionate about enabling the learners of the world to achieve their higher educational goals via an exceptional online learning experience. Our company is the only one that provides a true partnership that creates and extends online education programs for our academic partners and their students. We deliver student acquisition expertise, academic understanding and predictable business results through engaged minds of our people.
SEARCH MARKETING SPECIALIST
The Search Marketing Specialist is responsible for advising, executing, managing, analyzing, and reporting against interactive marketing campaigns for, Paid Search, and SEO. In addition, the SMS will help to create, edit, and optimize interactive marketing assets through actionable web analytics insights, continuous A/B, multivariate testing, and conversion diagnosis to generate maximum results.
Responsibilities:
Paid Search
The SMS will manage all paid search activities for a portfolio of top tier university degree programs for Google (display, search, re-marketing), Facebook, Microsoft, LinkedIn and will include the following responsibilities:
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