Deep Ripples had the opportunity to assist a regional marketing firm.
Discovery
Deep Ripples discovered the client had no organic listings for its major terms in three separate channels, and was in the midst of a web site redesign aimed to increase visitor conversions.
Goals
The goal of the campaign was to achieve first page listings in the clients’ three major channels. Visibility in those channels and new business generated online would define the campaign’s success.
Solution
Deep Ripples recommended specific optimization for the client’s web site, targeting three major channels in design, marketing and branding. Social promotion and article promotion was used to point to the client as an authority in its market.
Results:
Discovery
Deep Ripples discovered the client had no organic listings for its major terms in three separate channels, and was in the midst of a web site redesign aimed to increase visitor conversions.
Goals
The goal of the campaign was to achieve first page listings in the clients’ three major channels. Visibility in those channels and new business generated online would define the campaign’s success.
Solution
Deep Ripples recommended specific optimization for the client’s web site, targeting three major channels in design, marketing and branding. Social promotion and article promotion was used to point to the client as an authority in its market.
Results:
- Within 2 months, the client achieved first page listings in all of its major phrases.
- Within 100 days, new revenue/closed business from organic search: $53K
- Within 200 days, estimated revenue from organic search: $180k+
- Conversion rate: 75%
- Ave sale: $15,900
Source: http://www.deepripples.com/results/marketing-agency
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