Infinity Network Inc./Toronto, ON, CanadaONLINE MEDIA BUYER (specific market)
Company Background:
Would you like to join a fresh, ambitious, dynamic and fast paced development firm? We are a developer of high capacity websites that are typically in the top 1000 websites by traffic volume in the world. Our sites often have over a million unique visitors a day. Working with us will expose you to large site scaling issues and solutions that you may never experience with other organizations. Not only are we innovative but we utilize leading edge technology. Do not miss your opportunity to be apart of this exciting, vigorous, and mind-blowing organization!!
Summary:
Reporting to the Sales and Operations Director, the Online Media Buyer is responsible for establishing, negotiating and developing profitable media and vendor relationships focused towards the gay market segment. An individual in this position will identify and execute written agreements with cost-effective, scalable and targeted sources of media that can provide qualified and profitable traffic. In addition, the buyer will negotiate pricing and acquire inventory primarily on a CPA and CPM basis for banners, email, pop-up and other direct response inventory, while ensuring that sources maintain the minimum acceptable ROI metrics/goals.
Responsibilities:
o Identify online media buying opportunities and negotiate tests to determine profitability of online campaigns.
o Negotiate, develop, monitor and manage delivery of booked campaigns on CPA, CPC and CPM models.
o Manage vendor relationships.
o Proactively prospect for new clients
Qualifications:
o 2+ years experience buying interactive display ad units for direct response
o Ability to work independently
o Strong analytical skills
o Well-developed negotiation skills
o Strong writing skills
o Phone selling/cold calling experience
o CPM, CPA, and CPC experience a MUST.
o Demonstrated ability to work in a fast paced, competitive, and fun environment
o Excellent communication (written and verbal) skills.
o Proficiency in Microsoft Office applications. (EXCEL savvy)
Incentives for Ideal Candidate:
o Competitive Salary
o Excellent Benefits
o The opportunity to join a team of creative, intelligent direct marketers
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